Fitbit’s long reign as the top wearables provider in the industry has finally ended with Chinese tech company Xiaomi shipping the most units this quarter.
According to market analyst firm Strategy Analytics, Xiaomi has now stolen Fitbit’s crown with a market share of just over 17% compared to Fitbit’s 15.7%. It is the first time ever that Xiaomi has led the market.
The firm shipped 3.7 million wearables in Q2 2017, rising 23% since the same time last year. The rise is thought to be attributable to its affordable Mi Band fitness trackers which in China are incredibly popular.
In comparison, Fitbit has been battling with a waning interest in its own fitness tracker range. The firm’s revenue figures signalled a 19% loss compared to Q4 2015.
No comments:
Post a Comment